125 YEARS OF HERITAGE, UPLIFTMENT
AND EVOLUTION
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BY TRANSFORMING
REALITIES, WE IMPROVE
SOUTH AFRICA
BRINGING PEOPLE
TOGETHER FOR
A BETTER WORLD
BUILDING A BETTER
FUTURE FOR SOUTH
AFRICA STARTS NOW
WE’RE RISING TO
THE CHALLENGE
Better World
In October 2016, following our combination with SABMiller, we introduced our updated Better World strategy, aligning our environmental, social and alcohol responsibility efforts around three core pillars to make the world a better place.
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Latest News
FOOD FIRST, FLYING FISH LATER: THE SAB BEVERAGE BRAND LAUNCHES NEVER-DONE-BEFORE BRANDED GHOST KITCHEN TO ENCOURAGE RESPONSIBLE DRINKING
Tuesday, July 27, 2021
To tackle the harmful use of alcohol, SAB implements The Responsible Trading Programme
The South African Breweries (SAB) welcomes the ban lift announced by the president on Sunday, 25 July. As the country steadily begins to recover from the detrimental loss experienced during the fourth ban period, economic recovery remains a key priority through focused empowerment of our value chain and communities.
Monday, July 26, 2021
SAB turns brewery waste into spinach for the sake of local communities
SAB, in collaboration with its partners, WWF South Africa and The Nature Resource Management Programme, has released approximately 2.5 billion litres of water into rivers and basins over the past 6 months through watershed investment. Today, SAB is proud to launch a one-of-its kind initiative, Project Popeye in Ibhayi.
Monday, July 12, 2021