125 YEARS OF HERITAGE, UPLIFTMENT
The industry lost over R36bn in revenue and over 200 000 jobs as a result of the three alcohol bans according to research conducted by FTI Consulting’s Economic Research Unit
By Zoleka Lisa: Vice President of Corporate Affairs SA
Almost three months into 2021, this year is showing itself to be the sequel to the challenge that was 2020. Some parts of our sector did not survive, and others only just survived trying to navigate the completely unpredictable and unchartered terrain that is COVID-19. At SAB we have greatly appreciated the support of our customers and our many partners and stakeholders throughout this very difficult time.
The harmful use of alcohol is a serious issue and requires a multi-stakeholder response with all partners who are prepared to do things differently. At SAB, we believe greater collaboration between the private sector, government and civil society would meaningfully reduce the harmful use of alcohol in South Africa.
We need to reduce the harmful use of alcohol and promote a culture of responsible drinking in SA and this requires a commitment to mutual public accountability, evidence-based methods and transparency with data and reporting.