The SAB Gold Circle Awards 2014

The SAB Gold Circle Awards, now in its third year, were held this week in Johannesburg.

The awards are an opportunity for our company to show appreciation for the outstanding work done by partner agencies in bringing our brands to life.

The 12 categories cover the fields of advertising, PR, sponsorship, communication and product design, to name a few.

 

2014 Awardees:

AWARD FOR EXCELLENCE IN ADVERTISING

  • House of Brave (Miller Genuine Draft TV ad “Fresh Take on Beer”)
  • Ogilvy Cape Town (Castle Lite TV ad “-2.5 degrees”)
  • Stick (Grolsch)
  • Metropolitan Republic (Castle Milk Stout)

AWARD FOR EXCELLENCE IN MEDIA EXECUTION

  • Initiative Media (Castle Milk Stout and Castle)

AWARD FOR EXCELLENCE IN RESEARCH

  • KLA (Insights Team)

AWARD FOR EXCELLENCE IN LIVING THE BRAND

  • Lowe (Hansa)
  • Brand Union(Castle Lager)
  • Stick (Grolsch)

AWARDS FOR EXCELLENCE IN PROMOTIONAL DESIGN

  • 34 (Carling Black Label)

AWARD FOR EXCELLENCE IN PACKAGING DESIGN

  • Berge Farrell (Redd’s, Flying Fish, Brutal Fruit and Castle Lager)

AWARD FOR EXCELLENCE IN PUBLIC RELATIONS EXECUTION

  • TuTone (Miller Genuine Draft)

AWARD FOR EXCELLENCE IN PUBLIC RELATIONS EXECUTION

  • Capacity Relations (Castle Lite)

AWARD FOR EXCELLENCE IN EXPERIENTIAL EVENTS EXECUTION

  • BW Productions (Castle Lite)

AWARD FOR EXCELLENCE IN DIGITAL EXECUTION

  • Ogilvy One, Cape Town (Carling Black Label)
  • Gorilla (Hansa)
  • Soul Providers (Grolsch)

AWARD FOR EXCELLENCE IN MEDIA PARTNERSHIP

  • SABC TV Commercial Sports Team (Castle, Carling Black Label and Hansa)

AWARD FOR EXCELLENCE IN BROADCAST CONTENT

  • Playmakers (Carling Black Label)
  • Universal Productions (Carling Black Label)